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ISO ENDORSEMENT · COMMERCIAL GENERAL LIABILITY
CG 40 48

the narrower AI exclusion — it targets personal & advertising injury.

CG 40 48 is ISO’s limited generative-AI exclusion, effective January 1, 2026. It removes coverage only under Coverage B — personal and advertising injury — for claims arising out of generative AI. Coverage A (bodily injury & property damage) is untouched by this form.

What you probably just saw in your forms schedule
CG 00 01 04 13 Commercial General Liability Coverage Form
CG 40 48 Exclusion – Generative AI (Personal And Advertising Injury)
CG 21 47 12 07 Employment-Related Practices Exclusion
Issuer
ISO (Verisk)
Effective
January 1, 2026
Applies to
Coverage B only
Attach method
Added at renewal — optional
Severity
Narrower — Coverage B only

What it does

Coverage B is where defamation, disparagement, copyright infringement in your advertisement, and use of another’s advertising idea live. Those happen to be exactly the claims generative AI most often produces — AI-written marketing copy, AI-generated images in ads, AI social posts. CG 40 48 carves that risk out while leaving bodily-injury and property-damage coverage alone, which is why some carriers pick it over the full CG 40 47.

“…personal and advertising injury arising out of generative artificial intelligence”Scope limited to the Coverage B insuring agreement

What that can mean for a business like yours

How to spot it

Same place as its bigger sibling: one new line in the forms schedule or endorsement listing. If you see CG 40 48 rather than CG 40 47, your carrier chose the narrow version — worth confirming in writing exactly which one you have.

Search your renewal PDF for:

CG 40 48personal and advertising injuryCoverage Bgenerative artificial intelligenceexclusion

Found it? It isn’t automatically the end.

An exclusion on a renewal is a negotiation point, not a verdict. Get your broker’s answers in writing:

1

Which exact form and edition is on my renewal — and can I have a copy of its text?

2

What in my operations does it apply to?

3

Can it be removed, narrowed, or bought back — and what would that cost?

Copy-and-paste email for your broker
Subject: Written confirmation on the AI endorsement on our renewal

Hi [Broker name],

Our renewal includes endorsement CG 40 48. Before we bind, could you confirm in writing:

1. The exact form and edition attached to our policy, with a copy of the endorsement text;
2. What in our operations it applies to, with an example claim scenario;
3. Whether it can be removed, narrowed, or bought back — and at what cost;
4. Whether any market you work with offers this line without the exclusion.

We want the answers on record before signing. Thanks!

[Name], [Company]

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